Who We Are
A team of industry experts with over 300 years of collective experience in credit card and consumer lending.
Our Story
Fidem Financial was founded in 2018 by Sanji Gunawardena with a clear thesis: post-crisis capital requirements had created a structural gap in the credit card market that no one was optimally positioned to fill.
Banks retained institutional knowledge of consumer credit but faced balance sheet constraints that made large card portfolios inefficient to hold. Asset managers had capital but lacked the operational depth to underwrite and manage these assets. Fidem was built to sit at that intersection — combining deep card-industry expertise with institutional investment management discipline.
Our Mission
To be the partner of choice for banks, co-brand retailers, and institutional investors who seek a disciplined, experienced manager for consumer credit card assets.
We bring bank-grade credit discipline together with capital-markets agility — delivering consistent risk-adjusted returns to investors while creating sustainable value for our co-brand and banking partners.
- Total Receivables Acquired
- $17.0B
- IRR on Realized Transactions
- 45%+
- Years Collective Experience
- 300+
- Portfolio Conversions Managed
- 325+
How We Operate
Four principles that define our approach.
Institutional Discipline
We apply the same underwriting rigor and risk management standards expected of institutional lenders — because that is precisely where our team comes from.
Operator's Mentality
Fidem does not just acquire assets — we operate them. Our team has day-to-day management experience across every dimension of the credit card lifecycle.
Capital-Markets Agility
We move with the speed and certainty of a specialized manager, enabling counterparties to transact efficiently without the constraints of traditional bank balance sheets.
Aligned Incentives
Our compensation and co-investment structure ensures that Fidem's interests are genuinely aligned with our investors' — we succeed when they succeed.
Leadership